After nearly ten years of development of smart watches, there are already a lot of homogeneous products. If you want to find blue ocean products in the Red Ocean market, it is obviously not comprehensive enough to simply look at which products are popular. After all, the best-selling products mean that its bonus period has ended. So where are the trends for 2024?

To predict future trends, knowledge of the past is also important.

1. From the perspective of the development of the screen, there is a lot of history

1) In terms of operation mode: button-single touch control-full screen touch control;

2) Display type: digital screen-TFT color screen-IPS high-definition screen-AMOLED screen;

3) Appearance: square-square to round (false round screen)-racket screen-full circle screen;

2. From the perspective of functional development, it is basically divided into two aspects: sports and health

1) Exercise: step counting, distance, calories (including a variety of exercise modes)-movement track-breathing training-weather, etc.;

2) Health: heart rate - body temperature - blood pressure - blood oxygen - ECG - blood sugar (except for heart rate and body temperature, others are gimmicks)

3. From the perspective of the development of the user population, it can be divided into age, gender, special application scene functions, etc.

1) Age: children's watch-adult watch-elderly watch;

2) Gender: men's watch - lady's watch;

3) Special groups:

--Electronic fences (such as prisons/closed campuses)

--Fall alarm (for the elderly or people with limited mobility, the risk of false alarm/missing alarm is too high)

--Social distance alarm (product of the COVID-19 period, has been eliminated)

--Altitude/Altitude/Compass/Barometric Pressure (for outdoor sports, non-mainstream)

--NFC payment (a function that is highly demanded by the market but cannot be realized)

The trend of differentiation is the focus of our introduction. With so many introductions above, we can find that some trends are becoming more and more perfect, and the demand is also increasing, while some trends have been eliminated. As a professional procurement buyer, for Trend understanding and forecasting are essential.

In 2022, our team predicted 4 major trends in 2023. They are "AMOLED screen", "smart home smart watch", "4G watch", "smart watch with earphones". The predictions of these trends come from RFQ and search popularity in the global wholesale market , sales feedback, and data from major platforms; so far, except for smart home smart watches that have not formed a popular trend due to certain factors, the other three predictions have been fulfilled, and AMOLED has become a big explosive point; and 4G watches and smart watches with earphones are still in a high-growth stage;

Standing at today’s cut-off point, we once again predict the possible outbreak point in 2024 through comprehensive analysis of major data.

1. Hot trend 1: It is likely to be a smart ring. The smart ring was first born in 2019, but it has not developed in the past three years due to cost and market acceptance. However, today in 2023, the smart ring has gained a certain It is favored by some big brands and is testing sales. It is believed that it will usher in an explosion in 2024. In addition to anticipation, we also need to consider the following issues, which may lead to unfavorable trends, such as too high cost, too many finger sizes of users that cannot be produced in standard, too small structure and too short battery life, etc.

2. Hot trend 2: 4G watches. The popularity of 4G watches for adults has always been very high. The reason why there has been no explosion in the past is similar to smart rings-too high cost, battery life anxiety, etc., but with supply chain optimization and battery upgrades, These problems will be gradually improved, and 4G watches will become the next hot flash point;

3. Hot trend 3: 2-in-1 earphone smart watch, which appeared about the same time as smart rings. In the early stage, due to the immature TWS technology and high cost restrictions, it did not explode, but its popularity has shown explosive growth since 2022. , the styles are gradually diversified, and the cost has been greatly optimized. The industry giant Huawei has launched its own two-in-one earphone watch. I believe that this type will usher in its explosive opportunity in 2024. Let's wait and see!

To learn more about smart watches, you can visit the professional smart watch website:  www.globalsources.com/smartwatch-n.co